Our Mission Is Urgent

Because of changes in diet and lifestyle, kids are increasingly at risk for diseases that can significantly diminish the quality, productivity, and length of their lives.

  • In New York City, 43 percent of elementary-school children are overweight or obese.

  • An obese 4-year-old has a 20% chance of becoming an obese adult, and an obese teenager has up to an 80% chance of becoming an obese adult.

  • Type 2 diabetes is expected to afflict one in three children born in 2000 due to poor diet and lack of physical activity.

  • Health-care expenses and productivity losses related to obesity problems cost Americans more than $100 billion annually.

  • Currently, obesity-related illnesses cause some 300,000 deaths a year. Inactivity and poor diet will soon overtake smoking as the leading cause of preventable death in the United States.
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